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Design guidelines

In order to continue to monitor your corporate design effectively, it is necessary to describe the underlying choices and principles. This is about setting down guidelines and instructions. Guidelines serve as a reference when media bearing the house-style have to be produced that have not been produced before. Instructions provide solid references for applying elements of the house style. 
Increasingly often, we set down the guidelines in a house-style application that has almost entirely replaced the traditional manual. Our online application is called i-Base and after five years of development we are now working with the fourth generation: i-Base 4.0. In its most comprehensive form, it is a tool that supports different users in house-style and communication management.

Corporate design:

Corporate design
Developing the corporate typeface
Look and feel guide

Information design:

Information design
Office automation
Forms

Environmental design:

Environmental design and signposting
Signage

Packaging design:

Packaging design


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