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Corporate Identity
Communication
Public relations/public affairs
Corporate Identity
To maintain and adjust your reputation, it is important to know and to be able to exploit the power relationships surrounding your organisation. The press and politics are two important parties in this. Using effective PR and PA programmes, you can make it clear who you are, explain what you think and do, and enter into a dialogue with your environment. Openness and dialogue are indispensable investments in a sustainable relationship with your environment. PA and PR are the appropriate communication disciplines for this.
Labour market communication
Internal communication
Marketing communication