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Corporate Identity
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Labour market communication
Corporate Identity
The labour market has changed drastically in recent years. We no longer work just to earn a living but also to develop ourselves both professionally and personally. ‘Just a job’ is no longer enough. Common ground is needed between work and our private lives, between our own ambitions and the ambitions of our employer. We are looking for ‘psychological contracts’ and that means a new approach to labour market communication in which HRM and Communication work closely together. A suitable, well-conceived strategy for labour market communication is needed, both in recruiting and selecting new people and in assessing and developing one’s own people. We offer an integrated service of strategic consulting, qualitative and quantitative research tools, solid plans elaborated into campaigns, media planning and purchasing, web solutions, cultural programmes and coaching.
Public relations/public affairs
Internal communication
Marketing communication